Born Learning is a national public engagement campaign designed to build United Way impact strategies, public support and political will for early childhood education.
Parents and caregivers of young children understand that the early years are important, yet many aren’t sure how to encourage early learning or feel they don’t have time to do what it takes to help their child succeed in school. Many communities are concerned about children coming to school unprepared but aren’t coming together to give parents more choices or children more opportunities. Born Learning is designed as a tool for long-lasting community change that supports young children.
- Awareness and Education – Providing easy, fun action steps that parents, grandparents and caregivers can use every day. Educational material provided by Born Learning makes it simple and easy for parents, grandparents, informal caregivers and professional child care providers to find, understand and apply the latest research to help children come to school ready to succeed. The material helps parents make learning fun and take advantage of everyday moments.
- Action – Providing a visible platform for public policy and action. Born Learning puts research-driven products - along with tools and templates for education and outreach – into communities through a national grassroots network that’s creating innovative ideas to help local children. We’re supporting a mobilization effort that helps any community’s early learning efforts, providing tools, templates and training, along with more intensive national support for targeted communities or states.
Our goal is to inspire everyone who impacts young children to make the best possible decisions to boost school readiness. We aim to give each of them the tools to make long-lasting community change.